Our Board Of Directors

The RWA board represents the best of the best – pioneers and trailblazers in their fields, many with a rich background in retail. Explore our board below and learn more about each member.

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John Hogan

CEO & Co-Founder

John is an accountant by training, but his heart lies in retail. After spending 25 years in retail, he worked in various commercial retail roles. While CFO in Heatons Department Stores, the business grew 10-fold (to €250m sales), he was second in charge for most of this time. He co-founded RWA in 2013 with Conall.

Conall Lavery

Commercial Director & Co-Founder

Conall is an entrepreneur and has worked in the Communications and IT industry in Ireland since 1986. Conall was a finalist for Ernst & Young’s Entrepreneur of the Year and was voted HBAN Angel Investor of the Year in 2011. He was the founder of leading software security company, Entropy, before setting up RWA with John.

Breege O'Donoghue

Board Chair

Breege is the Chair of RWA's Board. Breege is a highly experienced former Board Member at Primark and her most recent role until Sept 2016, was Group Director, Business Development & New Markets. Breege has a strong focus on strategy, people and product, Corporate PR and CSR. She has an extremely successful track record of 37 years of her executive career across many functions, with considerable expertise in 11 markets, significant experience of leadership, diverse teams and complex cross functional business projects. Breege now acts as an Ambassador for Primark and is a Trustee of the Primark Pension Plan.

Alex Pay

Board Member

Alexander is Managing Director of Paydens, a group which comprises 128 pharmacies in the South East of England. He has a background in finance and also has board level management experience within a successful high growth technology company.