RWA Sales Solution
The RWA BI solution for automotive sales is a complete information solution for multioutlet franchised dealers. It brings all your data sources from your DMS, Showroom & Budgets together into one place and presents it back to you in a manner that is completely actionable.
Features & Benefits
- Sales Person League tables, GPUs & Upsell
- Full F&I Analysis
Identify extra profit:
- Daily DOC’s (Daily Operating Controls)
- Used Car Shopping Lists
- Manufacturer Objective tracking & Conquests
- Actionable Vehicle Stock dashboards
- Focus & track Growth opportunities
The Hierarchy of Dealer Sales Needs
Drive performance further with insights on demand delivered straight to your inbox - Providing full transparency across all levels of Management.
Self-Management at dealer function level comes when everyone has the right information, in the right format, at the right time so that they can manage their own areas. Benchmarking your dealers across Operational, Business Development and Customer Focus area gets everyone pulling together.
Top performing dealer groups drive their business performance by putting in the processes to tackle these areas. Some groups do not consistently manage this lucrative area.
It can be hard to get insights into customer behaviour but with modern data analytics tools, this can cut through the noise to see retention rates, conversion and upsell rates and trends showing areas worthy of new focus.
Every dealership works hard at some of these areas. But without the information in the right hands at the right time, it’s difficult to recognise and address all of the issues therefore you do not get to all of the profit.
“Within a week of implementation of the digital marketing tool we were able to see which campaigns were working and which campaigns were effectively grave diggers. We were able to reduce spend and re-allocate funds to performing campaigns. This allowed us to cut our advertising spend by over 20% while growing leads year over year.”- Paul Jobson, Director of Marketing & Strategy, Bruce Auto Group