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Breege O'Donoghue joins us as Chairman

  • Chloe Byrne
  • 1 December 2017
  • News

Real World Analytics (RWA) announces the appointment of a new Chairman.

RWA is pleased to announce that Breege O'Donoghue has been appointed as Chair of the Board of Directors.

Following Tony McEntee’s appointment as CEO of the Sam McCauley Chemist Group, he decided to stand down as Chairman of RWA as he recognised that he no longer was able to give the time to the RWA role.

Breege has until recently been a Board Member & Group Director (Business Development & New Markets) at Primark and after 37 years now continues in an Ambassadorial role in Primark.

Breege is currently Chairman of The Design and Crafts Council of Ireland, a Non-Executive Director of C&C Group plc, Chair of the Remuneration Committee as well as a Member of the Nominations Committee, Non-Executive Director of Shaw & Sons Ltd, and a member of the Outside Appointments Board (Civil Service Code of Standards and Behaviour).

Conall Lavery, CEO of RWA, said:

"Following Tony McEntee’s decision to stand down, the Nominations Committee undertook a rigorous process resulting in the selection of Breege O’Donoghue as Chair. We are delighted to have found someone whose skills, experience and values so closely match the Company's requirements"

Breege O’Donoghue, said:

"I am excited to be joining the Real World Analytics Board. I know there are real opportunities for the company and I look forward to working with the Board and management team as the business develops"


Breege O’ Donoghue

Breege has until recently been a Board Member & Group Director (Business Development & New Markets) at Primark and after 37 years now continues in an Ambassadorial role in Primark.

Breege has held government appointed positions on the board of a number of state companies including An Post, Aer Rianta, Chair of Shannon College of Hotel Management, Chair of the Labour Relations Commission, and has been a Trustee and a Council Member of IBEC.

Breege is currently Chairman of The Design and Crafts Council of Ireland, a Non-Executive Director of C&C Group plc, Chair of the Remuneration Committee as well as a Member of the Nominations Committee, Non-Executive Director of Shaw & Sons Ltd, and a member of the Outside Appointments Board (Civil Service Code of Standards and Behaviour).

Most recently Breege has been honoured as follows:

2017

UCD Business – Smurfit Patrons of Excellence

2016

Doctorate of Philosophy, honoris causa, Dublin Institute of Technology

Fashion Retailing Personality of the Year, Drapers UK,

Irish Tatler Women of the Year, Hall of Fame Award

Ireland’s Most Powerful Women, Top 25, Davy Business Leaders Award

Chevalier of The Ordre National de la Legion d’Honneur by President François Hollande

Iconic Businesswomen of the Decade’ at the WOMEN ECONOMIC FORUM, New Delhi

Ireland’s Most Powerful Women: Top 25, Davy Business Leaders Award

2015

UCD Smurfit Graduate Business School, New York Honoree

UCD Quinn School ‘Alumna of the Year’ Awards, Dublin

2014

The Inaugural Lifetime Achievement Award IMAGE

2011

Irish Tatler Woman of the Year Business Award


About Real World Analytics

Real World Analytics (RWA) is based in Dublin, Ireland and was founded in 2013. They develop a data analytics Decision Support Solution which is securely offered in the Cloud to multi store retailers and group pharmacies. It offers head office decision making support to drive better cash management and profitability. You get everything that’s important at your fingertips in an easy, visual and actionable way. By mid-2017, RWA had analysed and provided succinct information to businesses with more than 700 stores and over €1.1bn in annual turnover.

For more information contact Laura Carey on 016931433 or at laura.carey@realworldanalytics.com,

Breege O' Donoghue Former Board Member and Group Director of Primark