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Data Driven Dealerships
Real World Analytics is a market leader bringing data driven decision making to the automotive industry. Our motor industry experts have designed a solution to help you get transparency of your business while increasing margin and improving cashflow.
Webinar: 5th March, 2020
Moving beyond spreadsheets: Unlock the power of your DMS data
Join this FREE Webinar hosted by Automotive Management (AM) and gain valuable tips and tools on implementing a BI solution!
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"We chose RWA because of their ability to integrate with many different data sources, their ability to present information cleanly and succinctly in the context of how it will be used and actioned. We have been really impressed with their track record, testimonials from their customers and their commercial mindset and agile way of working."
- Nick Vosper, Managing Director, Vospers
The Hierarchy of Dealer Sales Needs
We work with you to ensure each business driver is executed in the most efficient way to boost profitability. Leaving you with thinking time for strategic planning.
Basic Automotive
80% of a company’s resources is justifiably spent here so it is difficult to get enough time to do all the things at the Operations level, this is where profit leaks out of your business.
Operational Efficiency
Every dealership works hard at some of these areas. But without the information in the right hands at the right time, it’s difficult to recognise and address all of the issues therefore you do not get to all of the profit.
Business Development
Top performing dealer groups drive their business performance by putting in the processes to tackle these areas. Some groups do not consistently manage this lucrative area.
Strategic Customer Focus
It can be hard to get insights into customer behaviour but with modern data analytics tools, this can cut through the noise to see retention rates, conversion and upsell rates and trends showing areas worthy of new focus.
Advanced Performance Drivers
Self-Management at dealer function level comes when everyone has the right information, in the right format, at the right time so that they can manage their own areas. Benchmarking your dealers across Operational, Business Development and Customer Focus area gets everyone pulling together. Motivation becomes inbuilt into the way you do things so that you out perform other automotive groups.
Dealer Sales
New and Used Sales
- Improve the performance of your sales team by benchmarking
- Increase your sales and margin by managing your discounts
- Better manage your sales channel mix and increase your overall sales
- Stay focused by seeing how you are performing against your target
- Manage cashflow better by seeing how much capital is tied up in vehicle stock
- Focus sales efforts based on an aged stock summary view of your dealership
- Better manage your stock by identifying what is over and under stocked
- See the age of stock in each franchise point
The Hierarchy of Dealer Aftersales Needs
Basic automotive level is where 80% of the company’s resources are spent making it difficult to get enough time to do all the things at the other levels. You get the right information to maximise profits from Operational level and help you move up the hierarchy until you have reached Self management. This comes into action when everyone has the right information at the right time and they can manage their own areas. Benchmarking your dealers at Operational and then Business Development and Customer Focus levels will get everyone pulling together. Motivation becomes inbuilt into the way you do things so that you out perform other automotive groups.
Dealer Aftersales
Trade Partners and Technicians
- Better manage trade accounts to maximise potential by identifying opportunities and risks
- Increase your sales and margin by managing your discounts
- Maximise distributor bonus - know what to top up on using suggested replenishment based on sales history and forward need.
- Get the full picture of your workshops’ performance
- Enhance technicians performance with visual benchmarking
- Manage all KPI’s effectively and efficiently
